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[TREND / KNOWLEDGE]

Write the Story You Want to Read

Knowledge   Write the Story You Want to Read Self-publishing platforms in Korea: The reasons for growth and the current state   2024.11.04         “If there’s a book that you want to read, but it hasn’t been written yet, then you must write it.” - Toni Morrison, winner of the Nobel Prize in Literature in 1993   While there is no established academic definition, “self-publishing” refers to authors planning, editing, publishing, and distributing their own manuscripts without working through a publishing company. As opposed to “vanity publishing,” which involves paying an upfront fee to a publisher to produce and distribute a book, it is used almost interchangeably with “independent publishing” in Korea (some researchers and book critics use the two terms separately). The desire to document ...
  • VOL.76 / 2024.11
[TREND / TOPIC]

What Comes After Today’s Korean-Style Healing Novels?

Topic   What Comes After Today’s Korean-Style Healing Novels?   2024.10.07   “While the so-called ‘Korean style healing novels’ are selling well these days, trends always change. This craze will be replaced with a new trend sooner or later.” Barbara J. Zitwer, a literary agent working across English-speaking countries, said so in a recent interview. Zitwer is an American who has been exporting Korean literature overseas for about 20 years and is often referred to as a “Korean literature ambassador.” She explains that the phenomenon of Korean-style healing novels being so popular not only in Korea, but also abroad, is something that may change at any time soon. “At first, everyone read pure literature,” she said, “and then the trend shifted to healing novels.” While it may seem that the popularity of Korean literature across all genres has grown on the surface, Zitwer says that international readers switched genres when they got tired of...
  • VOL.75 / 2024.10
[TREND / SPECIAL PROJECT]

Promoting Korean Art Through Books

Special Project   [English Books in Korea ⑤] Promoting Korean Art Through Books English editions of Korean art books for foreigners   2024.10.07   Youlhwadang Publishers, the publisher I’m working for as an editor, has three ways of utilizing English when publishing books on Korean traditional culture and arts. At the most basic level, we include an English summary at the front of the book that summarizes the content of the Korean edition, with the intent of providing the most basic information for librarians in foreign libraries with no Korean skills to categorize the books. For art collections that are mainly image-based with relatively few texts, the full text is included in both Korean and English so that it can be distributed at home and abroad as a single edition. This is also useful for artists to use as a portfolio when performing abroad. Finally, the Korean and English editions can be planned as independent books, published simultaneous...
  • VOL.75 / 2024.10
[TREND / EXPORT CASE]

New Trends in Korean Literature

Export Case   New Trends in Korean Literature   2024.10.07   It’s important to be ahead of the pack in global publishing; to find the new trends and to be future looking in order to be successful. I have always been an explorer, a seeker of the new, while travelling professionally and personally, and that has led me to discover Korean literature more than a decade ago. The first books to break through were literary masterpieces Please Look After Mom (Changbi Publishers) by Shin Kyung-Sook and The Vegetarian (Changbi Publishers) by Han Kang. After the initial introduction of Korean books to global readers who had never heard of them, let alone read them, I introduced mysteries and thrillers which are already super popular in the World English and global markets. So, readers of Steig Larrsen’s mega-bestseller, The Girl With The Dragon Tattoo, devoured Jeong You-Jeong’s The Good Son (EunHaeng NaMu Publishing). J.M. Lee’s The Investigation (EunHae...
  • VOL.75 / 2024.10
[INFORMATION / BEST SELLERS]

Beat the Heat with Books: July's Bestsellers

Best Sellers   Beat the Heat with Books:July's Bestsellers     2026.08     In this August issue, we look at the overall ranking charts of Youngpoong Bookstore, the second-largest brick-and-mortar bookstore chain in Korea. Although Youngpoong Bookstore does not stand out as significantly online, its strength lies in services connected to its solid offline network. Examining Youngpoong Bookstore's bestsellers provides valuable insights into current Korean reading trends.   The title claiming the top spot at Youngpoong Bookstore in the first week of July is Contradictions, a steady seller that has enjoyed continuous love throughout 2026. Contradictions has maintained a steady position on the charts this year, though its specific ranking fluctuates across different bookseller lists. A key characteristic of Youngpoong Bookstore's chart is that fiction and children's literature account for the vast major...
  • VOL.97 / 2026.08
[INFORMATION / INFO]

Titles Selected for the Overseas Publication Grants 2026

Info   Titles Selected for the OverseasPublication Grants 2026     2026.08     The Publication Industry Promotion Agency of Korea (KPIPA) provides publication grants to promote the export of Korean publications. The grants provide partial financial assistance to foreign publishing companies that have published or intend to publish Korean content in accordance with copyright agreements. A total of 30 books from 22 publishers across 11 countries were selected; the list is as follows:   Titles Selected for the Overseas Publication Grants 2026   Cover Title·Author·Applicant·Country·Language 1   ยิ้มรับคนไม่ดี...
  • VOL.97 / 2026.08
[INFORMATION / AGENCY LIST]

Agency List

  Agency List   Agency List     2026.08     Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts • Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA • Han-gyul GoE-mail : a...
  • VOL.97 / 2026.08
[TREND / KNOWLEDGE]

A Chance to Introduce Korean Publishing Content to Global Readers!

Knowledge   A Chance to Introduce Korean PublishingContent to Global Readers! Translation and Publication Grant Programs in Korea   2024.10.07                       With an aim to boost the global advancement of Korean publishing content, various organizations in Korea have been running translation and publication grant programs for international publishers to help them publish excellent Korean books! (The following information is based on announcements made in 2024.)   Establishing a foundation for the publishing of Korean Wave books by supporting the overseas publication of Korean publishing content!Publication Industry Promotion Agency of Korea (KPIPA) 〈2024 Overseas Publication Grants〉 Qualification Overseas publishers who have imported Korean publication copyrights Supported Areas A part of the publish...
  • VOL.75 / 2024.10
[TREND / TOPIC]

Korean Readers’ Picks in the First Half of 2024

Topic   Korean Readers’ Picks in the First Half of 2024   2024.09.02   According to the “2023 National Reading Survey” announced by the Ministry of Culture, Sports, and Tourism in Korea, the overall reading rate was observed to be 43.0%, the lowest since the survey was initiated in 1994. This means that 6 out of 10 adults don’t even read a single e-book or audiobook, let alone a paper book. The shrinking of the reading population, which forms the foundation for the publishing market, and the aging population have been issues in Korea for quite a long time. However, it was indeed a shocking figure for the publishing industry as it expected to see a steady increase in the reading population since it enjoyed a boom during the pandemic compared to other industries.In the first half of the year, the reduction in newly published titles, driven by a contracting publishing market, alongside the enduring popularity of long-time bestsellers, played a si...
  • VOL.74 / 2024.09
[INFORMATION / BEST SELLERS]

The Beginning of Summer: June's Integrated Bestseller List

Best Sellers   The Beginning of Summer:June's Integrated Bestseller List     2026.07     Since the March issue, this column has analyzed the bestseller lists of four major bookstore franchises in South Korea: Kyobo Book Centre, Youngpoong Bookstore, Jongno Books, and Arc N Book. While previous analyses focused strictly on brick-and-mortar sales, the charts of online bookstores, which now represent a major pillar of book distribution, are arguably just as important as their offline counterparts. Because all four of these franchises operate online storefronts alongside their physical locations, the upcoming features from the July through October issues will examine comprehensive charts that combine both online and offline data. To kick off this series, we look at the integrated bestseller chart compiled by Kyobo Book Centre, the largest and most influential of the four franchises.   During th...
  • VOL.96 / 2026.07
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