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[TREND / EXPORT CASE]

K-BOOK Import Case in Germany

Export Case   K-BOOK Import Case in Germany The start of a new story   2022.04.04   In 2017, when a colleague at our publishing house came across the title The Things You Can Only See When You Slow Down (Suo Books) by Haemin Sunim and suggested we buy the German rights, no one thought that this would be the beginning of a new era. Of course, we assumed that the book would sell well ? why else would we want to publish it? Nevertheless, we were surprised how quickly the first edition sold out. In the meantime, over 40,000 copies have crossed the counter and the 7th edition has just been printed. One reason for the great success in Germany was certainly Haemin Sunim's reading tour, which we organised in 2018, as well as his activity on social media, where he has millions of followers. Another is that Korean culture has become increasingly visible in Europe in recent years and interest in Korean literature has also grown in this country.   ...
  • VOL.45 / 2022.04
[INTERVIEW / KOREAN PUBLISHERS]

Goraebaetsok

Korean Publishers   Goraebaetsok A playground of stories that stimulate readers’ imaginations through books   2025.03.10   Books are a playground for the imagination. Children can grow stronger as they experience the world, develop their imaginations, and interact with each other by reading a variety of books. Books are a valuable medium that opens up a wide world of opportunities to explore. Goraebaetsok is a publishing house that produces original picture books and children’s books, provides opportunities for emerging authors, and collaborates with public libraries to expand access to picture books in many ways. The publishing house has also been participating in many international book fairs, expanding the horizons of Korean picture book publishing. Following is an interview with Kim Gu-Gyoung, the recently appointed president of the Korea Picture Book Publishers Association, on how Goraebaetsok, a publishing house that goes beyond just being...
  • VOL.80 / 2025.03
[INTERVIEW / KOREAN AUTHORS]

Writer Choi Jin-Young

Korean Authors   Writer Choi Jin-Young An Endearing Exploration of Life and Love   2025.03.10   When taking a path, a person who constantly asks questions and seeks answers gains deeper and broader insights as they go. The same is true for fiction. A story finds its direction through questions about people, love, and ourselves, and it is only when it resonates with a wider audience that it gains literary and popular recognition. Since her debut, Choi Jin-Young has continued to pursue her own literary direction and creative writing style, and has developed a rich world of works. Writing fiction for her is a journey to find answers to life’s questions while giving love to readers and, most importantly, to herself.       It’s an honor to have you with us on K-Book Trends. Please briefly introduce yourself to our readers.   Hello, everyone. I’m writer Choi Jin-Young. I have written full-length stories such as The Name...
  • VOL.80 / 2025.03
[INTERVIEW / KOREAN PUBLISHERS]

Black Fish

Korean Publishers   Black Fish The virtuous influence of liberal arts books on raising society’s intellectual level   2025.02.17   Books are more than just a collection of knowledge - in each genre, they play an important role in enlightening readers, instilling life values, and spreading good influence. In particular, liberal arts books are valuable in that they contribute to the development of society as a whole and further enhance readers’ knowledge and intellectual level in areas that are closely connected to our lives, such as culture, history, and art. Deeply understanding the importance of these books, Black Fish strives to help readers improve their quality of life through valuable and meaningful knowledge. It aims to help readers broaden their perspectives on the world and envision a better future, not just to deliver information. Black Fish’s books, carefully researched and thoughtfully produced, are designed to help readers gain new insights and sat...
  • VOL.79 / 2025.02
[INTERVIEW / KOREAN PUBLISHERS]

Noran Sangsang Books

Korean Publishers   Noran Sangsang Books Fostering imagination and critical thinking to broaden the world children dream of   2025.01.06   Books are a valuable guide in everyone’s life. For children, they are especially important as they are a magical tool that allows them to expand their thoughts and imagination. Noran Sangsang Books, which aims to empower children to think by fostering their imagination, has been making quality picture books that help them learn about social relationships and open their eyes to the world. Though small in size, Noran Sangsang Books aspires to be big in its dreams, and is expanding an environment where children can grow up happily and healthily through the good influence of books. Following is an interview with Noran Sangsang Books, which publishes books that support children’s growth, books that children can enjoy, and picture books that are both beautiful and artistic.   ...
  • VOL.78 / 2025.01
[INFORMATION / KOREAN TRANSLATOR]

Jin Jin-Joo

Korean Translator   Jin Jin-Joo   2022.05.02   Profile   ? Korean-Spanish translator ? Email: jinjoo.jin@gmail.com   Educational Status   ? Mar. 2001 ? Feb. 2005, Bachelor of Psychology, Seoul National University ? Mar. 2007 ? June 2009, Master of Economics-Financial Engineering, Yonsei University ? Mar. 2010 ? Today, Ph.D. in Latin American Economics, Hankuk University of Foreign Studies   Literary Translations       ...
  • VOL.46 / 2022.05
[INFORMATION / INFO]

Seoul International Book Fair 2022

Info   Seoul International Book Fair 2022 “One Small Step”   2022.05.02               Seoul International Book Fair 2022(SIBF)With the topic of "One Small Step", we would like to look at the path we should take with authors who have made art, putting wisdom in books.   Period: June 1, 2022 (Wed.) - June 5, 2022 (Sun.)Venue: Hall A, COEX, Gangnam-gu, SeoulHost: Korean Publishers Association (KPA)Organizer: Seoul International Book FairSponsors: Ministry of Culture, Sports, and Tourism (MCST), Publication Industry Promotion Agency of Korea (KPIPA), and Korean Publishing Foundation (KPF)   Scheduled Programs   Program Major content Main programs on the topic Book exhibitions, lectures, and seminars BBDK Awards ceremony for “Best Book Design ...
  • VOL.46 / 2022.05
[TREND / TOPIC]

The Comeback of Best-selling Books is Thanks to Youtube

Topic   The Comeback of Best-selling Books is Thanks to Youtube   2022.03.07   “Try this.”It’s not some random street vendor tempting tourists to try Dalgona using Squid Game’s popularity. Winter Bookstore, one of the most popular BookTubers (Book + Youtuber) with 230K subscribers, posted a video introducing a book. Her influence is truly colossal.The book she introduced was Why Fish Don’t Exist, a non-fiction book written by US science journalist Lulu Miller. Let’s go back to the starting point to see how it became popular. The book was published on December 17, 2021, and it did not gain much popularity in Korea at first. Lulu Miller was a new science journalist and a writer just introduced to Korean readers. Though the book contains excellent writing and exciting stories, the one-person publisher, Gom Books, did not have the marketing power to make the book popular. Why Fish Don’t Exist was reviewed in major newspapers several times, but the public did n...
  • VOL.44 / 2022.03
[INTERVIEW / KOREAN PUBLISHERS]

Chaeksesang Publishing Co.

Korean Publishers   Chaeksesang Publishing Co. Dreaming of a virtuous cycle of intellectual growth through books   2024.12.02   We are living in a globalized world. Many people think that various technological factors are the drivers behind globalization, but there are few mediums that enable people around the world to share sentiments and knowledge across cultural and linguistic boundaries like books. Books are more than just a tool for conveying information or stories - they play an important role in helping people of different backgrounds and values empathize and communicate with each other. This is why the world needs good books. Believing that good books can make the world a better place, Chaeksesang Publishing is committed to publishing books that are timeless and essential for everyone in the globalized world. Following is an interview with Chaeksesang Publishing, a company that strives to create a world of value and intelligence.   ...
  • VOL.77 / 2024.12
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2022.05.02   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707...
  • VOL.46 / 2022.05
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