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[TREND / KNOWLEDGE]

The Evolution and Growing Pains of the Seoul International Book Fair

Knowledge   The Evolution and Growing Pains of the Seoul International Book Fair     2026.07     We live in an era where depressing indicators of an ongoing publishing recession and a declining reading population have become all too familiar. Paradoxically, however, the scene at the Seoul International Book Fair (SIBF) held every June, where people gather through books, is more vibrant and dynamic than ever. Even in the midsummer heat, the long lines of readers and the lively energy within the publishers’ booths never cease. It demonstrates that the inherent power of books as a medium remains entirely valid.   The success of the SIBF in recent years has been nothing short of peerless. Since 2023, the book fair has gradually shed its traditional character as a mere market for...
  • VOL.96 / 2026.07
[TREND / KNOWLEDGE]

A “Popup-Addicted” Reporter’s Notebook: Covering Publisher Pop-up Stores

Knowledge   A “Popup-Addicted” Reporter’s Notebook: Covering Publisher Pop-up Stores     2026.06     Why buy a book at an offline bookstore when you can simply order it online? This was the question that emerged within the Korean publishing industry about twenty years ago, when online bookstores first made their debut. Recently, this question has shifted in an entirely different direction: “Why come all the way to a ‘pop-up store’ to buy a book that can be purchased anywhere?”   As a reader who has frequently sought out publisher pop-ups and book fairs, I have chewed over this very question. Why do I personally go all the way to a pop-up to buy a book? While some analysts suggest it is because “text” has simply become “hip,” the young readers I encounter on-site ar...
  • VOL.95 / 2026.06
[TREND / TOPIC]

A New Vision Rooted in Tradition: The Evolution of Korean Picture Books

Topic   A New Vision Rooted in Tradition:The Evolution of Korean Picture Books     2026.05     Who is searching for Korean picture books?   The Korean Pavilion at the 2026 Bologna Children’s Book Fair was consistently bustling with publishing professionals from around the world. In addition to those visiting the booth for pre-scheduled copyright consultations, it was not uncommon for visitors to be drawn in by the on-site author talks or workshops and request a meeting on the spot. On the second day of the fair, at the Networking Day hosted by the Publication Industry Promotion Agency of Korea, participants were asked about the strengths of Korean picture books. They remarked that the books are not only delicate in their expression but also diverse in their thematic approaches, providing readers with a "challenging reading experience." This is a remarkable turnaround compared to the early ...
  • VOL.94 / 2026.05
[TREND / TOPIC]

Korean Publishing Market Trends in 2025 and Outlook for 2026

Topic   Korean Publishing Market Trends in 2025 and Outlook for 2026   2026.01.05         Trends in 2025: A Year of Digital Transformation and Practical, Stability-Oriented Content   In 2025, Korea’s publishing market underwent noticeable shifts in the ways readers discovered, selected, and consumed books, as digital transformation accelerated and social and economic uncertainty deepened. On the surface, the overall market size appeared relatively stable. Beneath that stability, however, structural changes became increasingly clear: the number of new titles grew significantly, while the average print run per title declined. As supply expanded, the actual market reach secured by individual titles continued to narrow. These changes were further shaped by the expansion of generative AI (Artificial Intelligence) and intensified competition from OTT (Over-the-Top) platforms. Together, t...
  • VOL.90 / 2026.01
[TREND / TOPIC]

Expanding the World of Books Through Book-Themed Merchandise

Topic   Expanding the World of Books Through Book-Themed Merchandise   2025.12.01   The craze for book-themed merchandise   At bookstores and book fairs across the country, what catches the eye as much as the books themselves these days is book-themed merchandise. From bookmarks, postcards, and stickers to keyrings, T-shirts, book covers, incense, and drip-bag coffee, objects orbiting around books have now become a form of publishing content in their own right. According to Kyobo Book Centre’s statistics, sales of reading accessories in 2024 rose by 28% compared to the previous year. The trend was evident at this year’s Seoul International Book Fair (SIBF), where nearly every publisher’s booth displayed merchandise beside their books, and readers purchased these items with enthusiasm equal to the books themselves.Some criticize this shift, arguing that merchandise is overshadowing books and accelerating the commercialization of publishing. However, the ph...
  • VOL.89 / 2025.12
[TREND / KNOWLEDGE]

The Third Chapter of the Korea Picture Book Award: The New Landscape of Korean Picture Books

Knowledge   The Third Chapter of the Korea Picture Book Award:The New Landscape of Korean Picture Books   2025.12.01   The Introduction of the “Korea Picture Book Award” and the Winners in 2025   The “Korea Picture Book Award,” jointly organized by the Ministry of Culture, Sports, and Tourism (MCST) and the Publication Industry Promotion Agency of Korea (KPIPA), marks its 3rd year since its launch in 2023. This year, a total of 9 titles were selected: 2 Grand Prize winners (one each in Fiction and Nonfiction), 6 Special Prize winners (2 Minister of Culture, Sports, and Tourism Awards and 4 President of the Publication Industry Promotion Agency of Korea Awards), and 1 Rookie of the Year Award recipient. Eligible works were picture books created, published, and distributed in Korea between July 1, 2024, and June 30, 2025. The total prize amount was KRW 112 million - KRW 85 million awarded to authors, and KRW 3 million granted to each publisher of the winni...
  • VOL.89 / 2025.12
[TREND / TOPIC]

Korean Literature: From Page to Screen

Topic   Korean Literature: From Page to Screen   2025.09.04   In the Korean film industry, the label “based on a novel” is no longer unusual. Over the past decade, films adapted from literary works have steadily reached theaters, making secondary rights sales a significant revenue stream for publishers. For filmmakers, novels are an attractive source material because they offer strong narratives and existing recognition, all within the constraints of limited budgets. As a result, adaptations have not only drawn audiences to cinemas but also reignited book sales, often sending older titles back up the bestseller lists. Since the success of adaptations such as Gong Ji-Young’s The Crucible (Changbi Publishers) and Kim Ryeo-Ryeong’s Wandeuk (Changbi Publishers), which achieved both commercial popularity and social impact, literary-based films are no longer regarded as “exceptional undertakings.” This month’s article reviews prominent examples from the last ten...
  • VOL.86 / 2025.09
[TREND / KNOWLEDGE]

A Thriving Metamorphosis of Queer Literature

Knowledge   A Thriving Metamorphosis of Queer Literature The growth and prospects of Korean queer literature   2025.09.04   Refreshing history: joining hands with feminism   The queerness of Korean literature continues to reach new heights. Recent works published in literary magazines, almost without exception, embody a feminist consciousness and a queer-friendly stance. Novels that feature gay, lesbian, and transgender characters as central figures are also steadily on the rise. Of course, whether a work can be called “queer literature” simply because its characters are named and categorized as queer remains a question that requires ongoing reflection. Over the past ten years, however, the demographic composition of the literary world created by Korean literature has gradually shifted from cisgender heterosexuals to characters where queerness, disability, and feminism intersect. Given that the visibility of queer identities begins wit...
  • VOL.86 / 2025.09
[TREND / SPECIAL PROJECT]

The Most Remote Place Travelers Dream Of: Antarctica

Special Project   [New Ways of Walking Through Cities ⑦] The Most Remote Place Travelers Dream Of: Antarctica   2025.07.07       If you love traveling, you must have imagined yourself slowly making your way to Antarctica. No matter where you start from, it will be a long journey, but that is why there is no other place that stimulates curiosity as much as Antarctica. Antarctica is a unique and special place unlike any other. It is a much harsher environment for sustaining life than the Arctic, which is also a polar region. That is probably why so many people have ventured toward the barren South Pole. As a place that ignites the imagination and spirit of adventure, creative works set in Antarctica are all extraordinary. Characters who awaken something unknown or experience mysterious phenomena beyond understanding appear in these works. Readers readily accept such settings simply because the story is se...
  • VOL.84 / 2025.07
[TREND / KNOWLEDGE]

From Upcoming New Releases to Sales Statistics

Knowledge   From Upcoming New Releases to Sales Statistics The Korea Publishing Information System: Powering Korea’s Publishing Infrastructure   2025.07.07   What is the first place readers, bookstores, and libraries should look if they want to know about new releases coming out next month or the most popular bestsellers these days? Vice versa, what is the first thing a publisher that is about to release a new book should do if they want to publicize the book in advance to readers, bookstores, and libraries, and use the feedback to decide on the number of copies to publish or develop a marketing plan? The answer is to visit the Korea Publishing Information System.The Korea Publishing Information System is a publishing distribution platform that supports all processes from book production to distribution and sales. Since its launch in September 2021 by the Korea Publication Industry Promotion Agency (KPIPA), it has been dedicated to facilitating t...
  • VOL.84 / 2025.07
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