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The Comeback of Best-selling Books is Thanks to Youtube

Topic   The Comeback of Best-selling Books is Thanks to Youtube   2022.03.07   “Try this.”It’s not some random street vendor tempting tourists to try Dalgona using Squid Game’s popularity. Winter Bookstore, one of the most popular BookTubers (Book + Youtuber) with 230K subscribers, posted a video introducing a book. Her influence is truly colossal.The book she introduced was Why Fish Don’t Exist, a non-fiction book written by US science journalist Lulu Miller. Let’s go back to the starting point to see how it became popular. The book was published on December 17, 2021, and it did not gain much popularity in Korea at first. Lulu Miller was a new science journalist and a writer just introduced to Korean readers. Though the book contains excellent writing and exciting stories, the one-person publisher, Gom Books, did not have the marketing power to make the book popular. Why Fish Don’t Exist was reviewed in major newspapers several times, but the public did n...
  • VOL.44 / 2022.03
[TREND / SPECIAL PROJECT]

The Warmth of Science and Life by Professor Choi Jae-Cheon

Special Project   [Korean Scholars ③] The Warmth of Science and Life byProfessor Choi Jae-Cheon Touching ecosystem of human sustenance, reasoning, and coexistence   2022.03.07   From the time the world was built till now, the life forms on Earth have coexisted with human beings. Animals and diverse creatures have breathed the same air as humans and created an ecosystem on the Earth. Many scientists have studied society and its patterns formed by natural beings. In many cases, the traits and features of the natural ecosystem became inspirations to people. Professor Choi Jae-Cheon is one of the few Korean researchers who is active internationally in this field of work. He is recognized in Korea and the world for his studies on diverse types of animals and quality columns published in renowned media outlets. He even worked as an Editor-in-chief for the Encyclopedia of Animal Behavior published in 2019, an animal encyclopedia composed of 4 books and ...
  • VOL.44 / 2022.03
[TREND / ONE-LINER QUOTES]

Music Braille Transcriber’s Pick

One-Liner Quotes   Music Braille Transcriber’s Pick A Consolation Trip with Books   2022.03.07     “What’s your job?” “I am a music braille transcriber.” “Sorry?” “Music braille transcriber.” “Music what?” “Braille transcriber.” “I’m sorry I couldn’t catch it. What do you do for a living?” “Braille transcription. Braille is a form of written language for blind people, and transcription is to put something into written or printed form.” “Oh, I see now. What is it about specifically?”Swanist. A newly coined term meaning a jobless female was first used in a scene describing the writer Eun Jin-Seul’s job. Is it a coincidence that episodes of me trying to explain my job came to my mind as I read through?As a music braille transcriber, the book It’s Okay, It Does Not Bother Me, published by The Tree of Thoughts and written by a blind pianist, is interesting enough to draw my attention. Also, somethin...
  • VOL.44 / 2022.03
[INTERVIEW / KOREAN AUTHORS]

Writer Kim Dong-Sic

Korean Authors   Writer Kim Dong-Sic Inspiring reader empathy and bringing a fresh breeze to the literary world   2025.01.06   Just as the world is becoming more diverse, so are the paths to the literary world. In the past, writing contests were considered the prime gateway to becoming a writer, but a growing number of people are now becoming writers by gaining public attention for their talent and passion for writing. This is especially the case among the younger generation. A prime example is writer Kim Dong-sic, who gained attention by posting short stories with exceptional imagination and entertaining content on online communities. Praised as a “genius,” he has since solidified his unique literary world through consistent writing novels.       It’s an honor to have you with us on K-Book Trends. Please briefly introduce yourself to our readers.   Hello, everyone! It’s my pleasu...
  • VOL.78 / 2025.01
[INTERVIEW / KOREAN AUTHORS]

Writer Yoon Jung-Mi

Korean Authors   Writer Yoon Jung-Mi Hoping that the seeds of diligent creation will bear fruit in the form of great works   2024.12.02   Children are like sponges - they have an amazing ability to absorb many different things. That’s why picture books are their best friends, as they expose them to new worlds and diverse experiences. Through them, children can develop a deeper and broader mind. Here, we meet writer-illustrator Yoon Jung-Mi, who makes picture books for children that break down prejudices and embrace diversity. She writes and illustrates picture books that tell heartwarming and sparkly stories, and always attempts to do something new through her work. Following is an interview with writer-illustrator Yoon, who continues to capture various approaches to finding happiness that everyone can relate to in her fresh stories.       It’s an honor to have you with us on K-Book Trends. Pleas...
  • VOL.77 / 2024.12
[INFORMATION / BEST SELLERS]

2nd Week, March 2022

Best Sellers   2nd Week, March 2022 Bestseller Trends in the Four Biggest Online Bookstores in Korea   2022.04.04   March in Korea also means “a new start” to many. New season spring comes in March, and the new semester begins in March, too. So, most Koreans clean up and make changes to parts of their houses and organize the winter clothes piled up in the closet. The publishing industry saw changes as well, just like how nature changed its clothes from white snow to green sprouts, popular books that have made makeover changes to the cover page catch our eyes on the bestsellers’ list for this month. The cherry blossom edition specially produced to mark the sales record of 400 thousand copies of the book Uncanny Convenience Store by Kim Ho-Yeon ? a beloved writer among Korean readers ? grasped readers’ attention. Also, I am Thankful for Myself, an essay published in 2016, went through a total makeover of its cover page and content. Meanwhile, We...
  • VOL.45 / 2022.04
[INFORMATION / KOREAN TRANSLATOR]

Gi Jang

Korean Translator   Gi Jang   2022.04.04   Profile   Born in China, Gi Jang is Han Chinese who has an exbert user level of Korean. She has a strong theoretical foundation as she has completed the master's and doctoral programs at the Graduate School of Interpretation and Translation (GSIT) and the General Graduate School at Hankuk University of Foreign Studies, respectively. Ever since she graduated from GSIT in 2004, she has worked on numerous interpretations and translations (movie/drama translation, IT translation, novel/comics translation, etc.). And after she began to teach at a university in 2005, she has been steadily having classes (Chinese, interpretation & translation, understanding Korean culture, etc.) while carrying out research (on topics of Chinese, Chinese education, interpretation & translation) and publishing textbooks (general textbooks, authorized textbooks, materials for interpretation & translation). As ...
  • VOL.45 / 2022.04
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2022.04.04   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707...
  • VOL.45 / 2022.04
[TREND / EXPORT CASE]

China Export Case

Export Case   China Export Case Online advertisement and strong sales of children's books during the pandemic   2022.02.14   Recently, I visited an exhibition held in the National Fold Museum of Korea on “Our Lives Beyond Epidemics.” From the period of the Three States, Goryeo, the Joseon Dynasty, to the modern and present-day, epidemics have always been a part of Korean history. Diseases that emerged from wars, changes in the natural environment, or foreign sources have made life miserable for people. Maybe it was our ancestors' persistence to get over hardships that led us to live a life today, accumulating all the knowledge on overcoming challenges. Even in the present day, human beings defeated pandemics several times. However, the recent one caused by COVID-19 neutralized our pride in cutting-edge science and technology. The pandemic has lingered for more than three years now, and this may be the sign that it is time for us to coexist with diseases.For the...
  • VOL.43 / 2022.02
[INTERVIEW / KOREAN PUBLISHERS]

Publishing Group Sangsang

Korean Publishers   Publishing Group Sangsang Creating synergies that push the boundaries of publishing with imagination   2024.09.02   Imagination has always had more power than we expected. And when it comes to creating works, imagination is an essential element. Publishing Group Sangsang laid the foundation for publishing right here. With a strong presence in the field of poetry for children, Sangsang has also been prominent in a variety of other genres, including poetry, fiction, and humanities, and is striving to create new genres. The expansion of genres at Sangsang, which began by establishing children’s poetry as a genre that can be read by adults as well as children, is also broadening the horizons of the Korean publishing market as a whole.   Logo of Publishing Group Sangsang     It’s a pleasure to have you with us on K-Book Trends. Please introduce Publishing Group Sangsan...
  • VOL.74 / 2024.09
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