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[TREND / EXPORT CASE]

Foreign Agency on Publishing K-Books in Other Countries in Cooperation with Korean Agency

Export Case   Foreign Agency on Publishing K-Books in Other Countriesin Cooperation with Korean Agency   2022.10.04   Amid an unprecedented wave of interest in Korean content, through my agency, I have the privilege of helping children’s, YA, and crossover Korean books across all genres to spread beyond Korea’s borders and into new markets outside of Asia. Korean fiction for adult readers is gaining significant attention and experiencing a real boom in many Western markets, including English, French, Spanish, German and Italian. But children’s books are lagging behind that trend, perhaps because publishers often look for familiar settings that they think parents and children will recognise and identify themselves more easily within. But the movement toward a more diverse publishing list is reaching across all reading ages and helping open up catalogues to more and more works in translation. As a result, many of the Korean titles I have sold were t...
  • VOL.51 / 2022.10
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2022.11.07   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA         ...
  • VOL.52 / 2022.11
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2022.10.04   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707...
  • VOL.51 / 2022.10
[TREND / EXPORT CASE]

Successful Import Case of Korean Literature in the U.K.

Export Case   Successful Import Case of Korean Literature in the U.K. Publishing the best literature from East Asia, be it classic or contemporary   2022.09.05   When we started Honford Star, our original plan was to publish the short stories of Yi Sang, the tragic poet of early modern Korean literature. His bizarre imagery and youthful exuberance attracted us, even though the difference in language and decades between him and us. Unfortunately, we were never able to publish Yi, but our love of offbeat Korean literature continued.At Honford Star, we aim to translate books right at the edge between genre fiction and literary fiction. So when Anton Hur sent us the first two stories in the Cursed Bunny (Arzak) short story collection, we bought the rights as fast as we could. The stories were absurdist masterpieces that showcased author Bora Chung’s ability to mix the fantastical with social critique. Her stories fit in perfectly with our other Korean b...
  • VOL.50 / 2022.09
[INTERVIEW / KOREAN PUBLISHERS]

Darambooks Publishing: Approaching Korean Literature with a Fresh Perspective CEO Park Hye-jin, a Former News Anchor Turned Publisher

Korean Publishers   Darambooks Publishing: Approaching Korean Literature with a Fresh PerspectiveCEO Park Hye-jin, a Former News Anchor Turned Publisher     2026.03     What is the unique charm found within a book? A journalist who once led the main news for South Korea’s public broadcaster has embarked on a new challenge through books. This is the story of CEO Park Hye-jin, a former MBC news anchor. Darambooks is a house that communicates deeply with readers about the events and social phenomena that Korean society must not forget. Through CEO Park Hye-jin, we explore how Darambooks engages with the world and views society through its diverse catalog—from social issues seen through a journalist’s lens to works of science fiction.   Darambooks Publi...
  • VOL.92 / 2026.03
[INTERVIEW / KOREAN PUBLISHERS]

SAMTOH Publishing Co., Ltd.

Korean Publishers   SAMTOH Publishing Co., Ltd. Stories That Find Meaning in Everyday Moments   2026.01.05   We are living in an age of “dopamine addiction.” The quiet appreciation woven into everyday routines has gradually faded, replaced by a constant pursuit of stimulation. Yet, isn’t “true dopamine” found instead in the comfort and encouragement we receive at the end of a difficult day? Much like ordinary water, which becomes precious only when we are thirsty, a single sip of spring water can feel invaluable. Perhaps our relentless search for dopamine is not because daily life is too mundane, but because we have let gratitude slip past us as easily as water flowing away. Following is an interview with SAMTOH Publishing Co., Ltd. (“SAMTOH”), a wellspring for small but meaningful stories that find new life in book form.   Logo of SAMTOH Publishing Co., Ltd.     It’s a pleasure...
  • VOL.90 / 2026.01
[INTERVIEW / KOREAN AUTHORS]

Writer Taesoo

Korean Authors   Writer Taesoo Happiness, Found Despite It All   2026.01.05   It is easy to find research results claiming that Social Media lowers people’s happiness. When we compare ourselves to others, even what we already have can start to feel small. And yet, there is someone who says that through the very same Social Media, happiness can be surprisingly ordinary?and therefore easier to notice. Rather than chasing grand success, writer Taesoo lives by his own standards of satisfaction. Even when life is difficult, he speaks of a life that remains happy nonetheless. Following is an interview with writer Taesoo.       It’s an honor to have you with us on K-Book Trends. Please say hello to our readers along with a brief introduction of yourself.   Hello. I’m Taesoo, a writer who writes about ordinary moments in life. Somehow along the way, I came to write 1cm Diving (FIKA), Home In Home (PIKA), and most recently...
  • VOL.90 / 2026.01
[INFORMATION / INFO]

Killer-Content Exhibition at the 2022 G?teborg Book Fair

Info   Killer-Content Exhibition at the 2022 G?teborg Book Fair   2022.09.05                 To promote and boost exports of Korean publications, the Publication Industry Promotion Agency of Korea (KPIPA) has been running the project “Killer-content exhibition at international book fairs.”For this year’s project, we are launching the exhibition “Killer-content at the 2022 G?teborg Book Fair” in Gothenburg, Sweden, offline in September!   We will showcase Korean killer content that cannot attend the fair directly due to the distance and language barrier!We support mid- to long-term promotional marketing activities by boosting the potential purchasing power in the region by introducing Korean killer content with competitiveness in the international publishing market!   Period: September 22 (Thu.) - 25 (Sun.) (4 days)Venue: The Swedish Exhibition & Congress Cent...
  • VOL.50 / 2022.09
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2022.09.05   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707...
  • VOL.50 / 2022.09
[TREND / EXPORT CASE]

Book Trend in Korea Eyed by the Russian Publishing Market in the 2020s

Export Case   Book Trend in Korea Eyed bythe Russian Publishing Market in the 2020s   2022.08.01   In 2021, Russia was designated as the target country of the “Visiting Korean Book Fair” hosted by the Publication Industry Promotion Agency of Korea (KPIPA) for the first time in the fair’s history. Even though the fair was held online due to the pandemic, it was successful enough to draw an enthusiastic response from not only Russian publishers but also Korean participants. It served as a chance for both Korean and Russian publishing companies who have been paying great attention to Korean publications to take the exchange to the next level. Also, it worked as a cornerstone for Korean books to grow further in the Russian publishing market, as a greater variety of Korean books could be exported to the Russian publishing market after the fair.The most distinguished image of Russia in the Korean publishing industry is the “country of literature.” In ...
  • VOL.49 / 2022.08
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