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[TREND / TOPIC]

Fandom and Publishing

Topic   Fandom and Publishing Trend in the Korean publishing market in 2022   2022.09.05   I have talked with a number of editors from publishing companies about “profitable books.” They all said, “The results are mostly determined by how influential the author is. How many readers it can attract is also one of the key points of signing a contract.”While fewer people are reading books, more people hope to write books today. So, among the manuscripts flooding in, the writers who sign the contract at the end are those who are influential. The marketing capacity of the publisher is indeed important. But, in this market where capital decides the marketing power, it is more likely that you must bring in “people that don’t read” to make a book go best seller. Thus, it is clear that a publishing company prefers to publish books by those with a strong fandom, created before publication.      ...
  • VOL.50 / 2022.09
[TREND / EXPORT CASE]

Successful Import Case of Korean Literature in the U.K.

Export Case   Successful Import Case of Korean Literature in the U.K. Publishing the best literature from East Asia, be it classic or contemporary   2022.09.05   When we started Honford Star, our original plan was to publish the short stories of Yi Sang, the tragic poet of early modern Korean literature. His bizarre imagery and youthful exuberance attracted us, even though the difference in language and decades between him and us. Unfortunately, we were never able to publish Yi, but our love of offbeat Korean literature continued.At Honford Star, we aim to translate books right at the edge between genre fiction and literary fiction. So when Anton Hur sent us the first two stories in the Cursed Bunny (Arzak) short story collection, we bought the rights as fast as we could. The stories were absurdist masterpieces that showcased author Bora Chung’s ability to mix the fantastical with social critique. Her stories fit in perfectly with our other Korean b...
  • VOL.50 / 2022.09
[TREND / BOOK TRIP]

Banyawol Station Building Small Library and Dongchon Station Building Small Library

Book Trip   [Korean Libraries with Themes ④] Banyawol Station Building Small Library and Dongchon Station Building Small Library A Unique Library Alongside Choo-Choo Railways   2022.09.05   “Railways” and “trains” are two words that excite and thrill some of us. One cannot talk about the many geeks around the world without mentioning railway geeks. This article introduces Banyawol Station Building Small Library and Dongchon Station Building Small Library located in the Daegu Metropolitan City of Korea to the railway geeks who visit extraordinary railways and trains wherever they are. In fact, the two libraries used to serve as stations, but were later renovated into libraries, attracting a number of visitors. Embodying a stream of Korea’s modern history, the “Small Libraries”* have been designated as the No. 270 and No. 303 Modern Cultural Heritage sites of Korea, and they are also popular among citizens. Let us take you on a book trip to ...
  • VOL.50 / 2022.09
[INTERVIEW / KOREAN PUBLISHERS]

Darambooks Publishing: Approaching Korean Literature with a Fresh Perspective CEO Park Hye-jin, a Former News Anchor Turned Publisher

Korean Publishers   Darambooks Publishing: Approaching Korean Literature with a Fresh PerspectiveCEO Park Hye-jin, a Former News Anchor Turned Publisher     2026.03     What is the unique charm found within a book? A journalist who once led the main news for South Korea’s public broadcaster has embarked on a new challenge through books. This is the story of CEO Park Hye-jin, a former MBC news anchor. Darambooks is a house that communicates deeply with readers about the events and social phenomena that Korean society must not forget. Through CEO Park Hye-jin, we explore how Darambooks engages with the world and views society through its diverse catalog—from social issues seen through a journalist’s lens to works of science fiction.   Darambooks Publi...
  • VOL.92 / 2026.03
[INTERVIEW / KOREAN PUBLISHERS]

Homilbooks Publishing Co. – The Pillar of Busan's Humanities and the Unique Stories

  Korean Publishers   Homilbooks Publishing Co. – The Pillar of Busan's Humanities and the Unique Stories     2026.02       Publishing from a region outside the capital is not simply a matter of one’s address. It is a matter of which voices to curate, which readers to envition, and the pace at which books are brought to the world. Based in Busan, Homilbooks Publishing Co. has steadfastly engaged with deep discourses across the humanities, sociology and the arts. From the philosophy behind the name "Homil" and the criteria for selecting titles, to the realities and opportunities facing regional publishing — Representative Jang Hyunjung shared his story with us.   Homilbooks Publishing Co.    ...
  • VOL.91 / 2026.02
[INTERVIEW / KOREAN PUBLISHERS]

SAMTOH Publishing Co., Ltd.

Korean Publishers   SAMTOH Publishing Co., Ltd. Stories That Find Meaning in Everyday Moments   2026.01.05   We are living in an age of “dopamine addiction.” The quiet appreciation woven into everyday routines has gradually faded, replaced by a constant pursuit of stimulation. Yet, isn’t “true dopamine” found instead in the comfort and encouragement we receive at the end of a difficult day? Much like ordinary water, which becomes precious only when we are thirsty, a single sip of spring water can feel invaluable. Perhaps our relentless search for dopamine is not because daily life is too mundane, but because we have let gratitude slip past us as easily as water flowing away. Following is an interview with SAMTOH Publishing Co., Ltd. (“SAMTOH”), a wellspring for small but meaningful stories that find new life in book form.   Logo of SAMTOH Publishing Co., Ltd.     It’s a pleasure...
  • VOL.90 / 2026.01
[INFORMATION / KOREAN TRANSLATOR]

Kong Yuan

Korean Translator   Kong Yuan   2022.10.04     Profile   ? Korean-Chinese translator ? E-mail: kongyuan@naver.com   Educational Status   ? Graduated from Peking University, Department of Korean Language (majored in Korean Language, Bachelor) ? Graduated from Peking University, Department of Asian & African Linguistics (majored in Korean Culture, Master) ? Graduated from Korea University, Department of Chinese Language and Literature (majored in Study of Modern Chinese Grammar, PhD)   Career   ? Former full-time lecturer at Shingu University ? Assistant professor at Hyeopseong University   Translations   ...
  • VOL.51 / 2022.10
[TREND / SPECIAL PROJECT]

Dr. Kim Myung-Ja

Special Project   [Korean Scholars ⑧] Dr. Kim Myung-Ja The Most-needed Intellectual in Our Time of Challenge   2022.08.01   Sparked by the climate crisis and COVID-19, environmental issues have been put at the center of global attention. Everyone knows the answer to them, but only a few practice. However, there is a person who takes a scientific viewpoint on such environmental issues ? Dr. Kim Myung-Ja, one of the leading academics in the field of scientific technology in Korea. As a professor, Minister of Environment, and a member of the National Assembly, she has been playing a pivotal role in enlightening her students and the public about how science influences our lives and society. Moreover, she broke the seemingly hard wall of science by writing about twenty books. Following is the introduction of Dr. Kim Myung-Ja, who never stops making the best efforts in her given position, saying, “I want to be called a ‘generalist’ rather than being explained as a ...
  • VOL.49 / 2022.08
[TREND / EXPORT CASE]

Book Trend in Korea Eyed by the Russian Publishing Market in the 2020s

Export Case   Book Trend in Korea Eyed bythe Russian Publishing Market in the 2020s   2022.08.01   In 2021, Russia was designated as the target country of the “Visiting Korean Book Fair” hosted by the Publication Industry Promotion Agency of Korea (KPIPA) for the first time in the fair’s history. Even though the fair was held online due to the pandemic, it was successful enough to draw an enthusiastic response from not only Russian publishers but also Korean participants. It served as a chance for both Korean and Russian publishing companies who have been paying great attention to Korean publications to take the exchange to the next level. Also, it worked as a cornerstone for Korean books to grow further in the Russian publishing market, as a greater variety of Korean books could be exported to the Russian publishing market after the fair.The most distinguished image of Russia in the Korean publishing industry is the “country of literature.” In ...
  • VOL.49 / 2022.08
[INTERVIEW / KOREAN PUBLISHERS]

Storybowl

Korean Publishers   Storybowl A bowl that holds thoughtful, heartwarming stories   2025.12.01   Everyone, at least once in childhood, would have imagined something like this: a drawing on a blank sheet of paper suddenly popping out and speaking to you. Picture book author Baek Hee-Na brings that very imagination into reality - she creates three-dimensional dolls of her characters and places them into her scenes. With her fingertips, she delicately builds the world of her stories, transforming imagination into something tangible. In 2005, she was selected as “Illustrator of the Year” at the Bologna Ragazzi Awards, gaining recognition not only in Korea, but also abroad. In 2020, she became the first Korean recipient of the Astrid Lindgren Memorial Award, often called the Nobel Prize of children’s literature. Storybowl, a publishing house Baek Hee-Na founded to ensure a more creative and independent environment, is expanding the artistic universe beyond Korea and...
  • VOL.89 / 2025.12
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