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The “Healing Fiction” Fever

Topic   The “Healing Fiction” Fever Trending: Fiction With the Theme of Healing Space   2022.10.04   Because I work in a book review team in a press agency, I meet dozens of books every week. And, recently, novels with similar designs and colors caught my attention, and I collected them on one side of the office. Then, one day, one of my colleagues from another team came to say hello, saw the stacks, and asked, “What are they? Are they a series?” Oh, yes. They may appear to belong to the same series, as they are so similar - in terms of atmosphere, not context. Every book seems to be indistinguishable from the others. Their warm color tone, and the “thing.” They all have some “house” drawn on their covers. So, even though people say that this is the generation of non-book-readers, I thought that it was worthy enough to write an article about this phenomenon as there must be a reason for their commonality.In fact, articles about this trend have been around...
  • VOL.51 / 2022.10
[TREND / BOOK TRIP]

NaeRule Gunaseo Supuro Library (Stream & Forest Library)

Book Trip   [Book Space in Korean Media ①] NaeRule Gunaseo Supuro Library(Stream & Forest Library) An Urban Forest that Melts in Our Hearts Like Spring Nights   2022.10.04   Shooting spots are places that all drama fans would like to see. Once you arrive at the place you remember the most from your favorite drama, you feel like you have become a part of the drama and have a special experience. For example, “NaeRule Gunaseo Supuro Library (Stream & Forest Library),” located in Eunpyeong-gu, Seoul, is where the drama “One Spring Night” was filmed. It is a place you can enjoy reading books while feeling the lingering memories of the drama. The drama, which has been steadily loved by people for its unique, calm atmosphere and sentimental vibe even after it has ended, drew attention as popular actor Jung Hae-In and actress Han Ji-Min starred in it. It was also loved by fans all over the world as it was released on Netflix. In the drama, as Han Ji-Min appe...
  • VOL.51 / 2022.10
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2022.11.07   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA         ...
  • VOL.52 / 2022.11
[TREND / TOPIC]

Fandom and Publishing

Topic   Fandom and Publishing Trend in the Korean publishing market in 2022   2022.09.05   I have talked with a number of editors from publishing companies about “profitable books.” They all said, “The results are mostly determined by how influential the author is. How many readers it can attract is also one of the key points of signing a contract.”While fewer people are reading books, more people hope to write books today. So, among the manuscripts flooding in, the writers who sign the contract at the end are those who are influential. The marketing capacity of the publisher is indeed important. But, in this market where capital decides the marketing power, it is more likely that you must bring in “people that don’t read” to make a book go best seller. Thus, it is clear that a publishing company prefers to publish books by those with a strong fandom, created before publication.      ...
  • VOL.50 / 2022.09
[INFORMATION / #K-BOOK]

#Self-Esteem

#K-Book   #Self-Esteem KPIPA Introduces K-Books for Global Publishing Markets through K-Book Platform 2022.10.04   A Society That Fabricates Self-Esteem 1. Publication Details   Title | A Society That Fabricates Self-EsteemSubtitle | Finding Our True Self-Esteem Through Psychological StudyAuthor | Tae-hyung KimPublisher | galmaenamuPublication Date | 2018-01-08ISBN | 9788993635874No. of pages | 240Dimensions | 152 * 225   2. Copyright Contact   Name | Cha YunoEmail | yuno.cha@grb-agency.comPhone | +82-2-2676-2201   3. Book Intro   These days, books about self-esteem have become best sellers in succession, and people are looking for ways to respect themselves without desperately seeking the recognition of others. Why do so many people get distressed and suffer regarding the issue of self-esteem? Is it true that low self-esteem is a personal problem?Why are Koreans obsessed with self-est...
  • VOL.51 / 2022.10
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2022.10.04   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707...
  • VOL.51 / 2022.10
[TREND / TOPIC]

Looking Back on the 65th Seoul International Book Fair in 2022

Topic   Looking Back onthe 65th Seoul International Book Fair in 2022 From a Half Step to a Full Step   2022.08.01   In January 2020, the world slowly came to a stop. As people stopped moving around for fear of contaminating others with COVID-19, the speed and scale of people’s movement dwindled. Of course, that is what it seemed like from the surface. However, all living things never stop moving. Life is a vibrant movement. To stay alive, one has to rapidly absorb objects and energy from outside, consume them inside, and release them outside. One stops when not flowing. In other words, it might have seemed that the movement stopped from the outside, but the swirl of power coming from materials and energy grows stronger as the space they move in shrinks. Before that power breaks everything in the way, people must open up a path.For the past two years, the Seoul International Book Fair has tried to open up a small path for people who have stopped moving. Physical...
  • VOL.49 / 2022.08
[INFORMATION / #K-BOOK]

#Environment & Climate Change

#K-Book   #Environment & Climate Change KPIPA Introduces K-Books for Global Publishing Markets through K-Book Platform 2022.09.05   Time to Stop Harassing Our Planet 1. Publication Details   Title | Time to Stop Harassing Our PlanetSubtitle | Issues and Alternatives in Environmental PolicyAuthor | Hong Suk-HwanPublisher | SANZINIPublication Date | 2021-06-05ISBN | 9788965457312No. of pages | 288Dimensions | 152 * 225   2. Copyright Contact   Name | Kang SugeulEmail | sanzini@sanzinibook.comPhone | +82-051-504-7070   3. Book Intro   Hong Suk-Hwan teaches and studies in the landscaping department at Busan University, and has now written a book on environmental and ecological issues. With this book, Hong discusses the reasons why, from the perspective of the natural environment, environmental challenges are not being res...
  • VOL.50 / 2022.09
[INFORMATION / AGENCY LIST]

Agency list

Agency List   Agency list   2022.09.05   Abba Communication Ltd.   Launched as a translation and interpretation agency in 204, Abba Communication (Abba here after) now also acts as a copyright agency. Abba supports young Korean publishers who are aspiring to build experiences in moving on to the international market, providing consultation on the way until they become global. Abba’s special forte is its excellent professional team with expertise in re-writing and/or editing synopses and introductions into texts both competitive and persuasive. Other services Abba provides include translating original materials and creating promotional texts.   Focused Subjects  LiberalArts : Biography, Management, Negotiation   Contacts ? Kim jungsukE-mail : jskim@abbacomm.co.kr / Phone : +82-2-707-2103 / Regions : Asia, UK, USA ? Han-gyul GoE-mail : abba@abbacomm.co.kr / Phone : +82-2-707...
  • VOL.50 / 2022.09
[TREND / EXPORT CASE]

Book Trend in Korea Eyed by the Russian Publishing Market in the 2020s

Export Case   Book Trend in Korea Eyed bythe Russian Publishing Market in the 2020s   2022.08.01   In 2021, Russia was designated as the target country of the “Visiting Korean Book Fair” hosted by the Publication Industry Promotion Agency of Korea (KPIPA) for the first time in the fair’s history. Even though the fair was held online due to the pandemic, it was successful enough to draw an enthusiastic response from not only Russian publishers but also Korean participants. It served as a chance for both Korean and Russian publishing companies who have been paying great attention to Korean publications to take the exchange to the next level. Also, it worked as a cornerstone for Korean books to grow further in the Russian publishing market, as a greater variety of Korean books could be exported to the Russian publishing market after the fair.The most distinguished image of Russia in the Korean publishing industry is the “country of literature.” In ...
  • VOL.49 / 2022.08
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