VOL.93/2026.04

One-Liner Quotes

 

Experience Seoul Anew with Seoul Playbook 365

 

 

2026.04

 

 

 

Play Seoul Your Way

 

Seoul Playbook 365 is a book published by the Seoul Metropolitan Government. It is a guide designed to help everyone, both locals and foreigners, experience Seoul, the beloved capital of the Republic of Korea, in a brand-new way. The book recommends exploring Seoul based on four distinct preferences: those seeking Energy, those looking for Inspiration, those who prioritize Fun, and finally, those pursuing Connection through meeting people.

 

For those looking to recharge their Energy, the book suggests everything from the 〈Seoul Runners Festival〉 to the 〈Hangang Gym〉, the 〈Hangang Triathlon Festival〉, and the 〈Car-Free Jamsugyo Bridge Festival〉. Conversely, for readers seeking Inspiration, it recommends festivals and events such as 〈Hangang Forest and Nature〉, 〈Seoul Outdoor Library〉, 〈Seoul Art Week〉, and 〈Seoul Open Night〉.

 

For those who want to experience especially Fun events, the guide introduces exciting activities like the 〈Hangang Space-Out Competition〉, 〈Seoul Summer Beach〉, 〈Hangang Park Outdoor Swimming Pool〉, 〈Hangang Nightscape Tour〉, and the 〈Seoul Lantern Festival〉.

 

Lastly, for creating Connection in Seoul, the book also covers policies and institutions such as 〈Anti-Loneliness Seoul〉, 〈Traditional Market Revitalization〉, the 〈Seoul Artists Support Center〉, and 〈Seoul Learn〉.

 

 

 

 

Think You Already Know Seoul?

 

When you live in a city for a long time or visit it several times, it’s easy to settle in, stick to the same spots, and meet the same people. The initial flutter of excitement fades, and you might find yourself trapped in a daily routine. This book invites you to break free and discover Seoul through places, events, and hidden gems tailored perfectly to your taste. You’ll see this multifaceted city through a fresh lens, uncovering a world you never knew existed.

 

Seoul, the capital of South Korea. To some, it’s a workplace; to others, a hometown; and to many, a travel destination waiting to be explored. Through this book, I sincerely hope you wander through every corner of the city to recharge your energy, find inspiration, and rediscover the magnificent stage that is Seoul.

 

 

 

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Written by Daniel Lindemann (broadcaster)

He first visited Korea as an exchange student at Korea University in 2008 and earned his Master's degree in International Relations and Korean Studies from the Yonsei University Graduate School of International Studies in 2013. He has appeared in numerous television programs, including JTBC's Non-Summit, KBS2's The Joy of Conversation, MBC's On the Border, and tvN's Naked World History.